By Kevin Liao, FloTrack.org
Bring Back the Mile's David Monico spoke to FloTrack's Kevin Liao at the Carlsbad 5000 regarding BBTM's mission, connecting with the general public and what people can do to get engaged with the campaign.
Watch more video of 2012 Outdoor Track and Field Season on flotrack.org
Return the Mile to prominence on the American & worldwide sports and cultural landscape by elevating and celebrating the Mile to create a movement.
ELEVATE
Bring Back the Mile as the premier event in the sport, and increase interest in and media coverage of the Mile for both those who love the distance as well as the general public.
CELEBRATE
Bring Back the Mile to celebrate the storied distance and to recognize the people who made and make the Mile great and to promote Mile events and the next generation of U.S. Milers.
NATIONAL MOVEMENT
Bring Back the Mile to create a national movement for the Mile as America’s Distance, to inspire Americans to run the Mile as part of their fitness program and to replace the 1600 meters at High School State Track & Field Meets across the country.
Become a Mile Maniac member or a BBTM sponsor today! Join us, and go Mile!