Mile News


Bring Back the Mile Grand Prix Tour 2014 Announced

January 22, 2014

Inaugural grand prix tour includes six stops; total Tour prize purse exceeds $90,000; Running Warehouse’s “Pick-the-Winner” fan engagement contest

SANTA BARBARA, Calif. – (January 22, 2014) – Bring Back the Mile, the national campaign to elevate and celebrate the iconic distance, has announced its grand prix tour that includes six events from across the country. The Bring Back the Mile Grand Prix Tour 2014 opens on Saturday, February 1 at the Camel City Indoor Mile, part of the Hilton Garden Innvitational collegiate track meet in Winston-Salem, N.C.

“As we embark on our third year or Lap 3, the BBTM Tour Grand Prix Tour 2014 builds upon the success of last year’s inaugural promotional Tour as the top Milers will also score points at each 2014 Tour event and vie for a grand prix prize purse,” said BBTM Founder Ryan Lamppa. “In addition, before each Tour event, fans will be actively involved via the Pick-the-Winner contest with a chance to win a Running Warehouse $50 gift certificate. Put simply, the BBTM GP Tour 2014 will further elevate, celebrate the Mile, the athletes and the events.”

Bring Back the Mile Grand Prix Tour 2014
• Camel City Indoor Mile, Winston-Salem, NC, February 1, $6125 plus time bonuses
• Medtronic TC 1 Mile, Minneapolis, MN, May 8, $25,000 plus $10,000 course record bonus
• Ryan Shay Mile, Charlevoix, MI, July 26, $4000
• GNC Live Well Liberty Mile, Pittsburgh, PA, August 1, $19,900
• Michigan Mile, Flint, MI, August 22, $10,000
• Grandma’s Minnesota Mile, Duluth, MN, September 7, $20,100

The total prize purse for the above Tour events exceeds $85,000 plus $7500 for the Grand Prix purse. Per Tour event per gender, top 6 will score points (10, 8, 6, 4, 2 and 1) with the top 4 Grand Prix scorers earning GP money ($2000, $1000, $500 and $250).

The Running Warehouse “Pick-the-Winner” contest offers fan engagement at each Tour stop. HOW IT WORKS: the person who picks the men’s or women’s winner at a Tour event will have their name put into a random drawing for one of two Running Warehouse $50 gift certificates.

Visit www.bringbackthemile.com/tour or contact media@bringbackthemile.com for more BBTM Grand Prix Tour news and information.

About Bring Back the Mile
The Mile holds a special place in Track & Field and beyond because no running distance, or field event for that matter, has the history, the appeal, the “magic” of the Mile. The first sub-4 minute Mile by Great Britain’s Roger Bannister in 1954 is regarded as the greatest individual athletic achievement of the 20th century (see Forbes November 18, 2005 article HERE), and no other event has produced an equivalent of the sub-4 minute Mile standard in the sport, in the media and in the public’s mind.

Over the past decade-plus, unfortunately, the Mile has lost some of its luster, and thus, the Bring Back the Mile mission is: To return the Mile to prominence on the American sports and cultural landscape by elevating and celebrating the Mile to create a national movement.

Tags: ryan lamppa (110) , bbtm tour (196) , bbtm news (207)

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Return the Mile to prominence on the American & worldwide sports and cultural landscape by elevating and celebrating the Mile to create a movement.

ELEVATE
Bring Back the Mile as the premier event in the sport, and increase interest in and media coverage of the Mile for both those who love the distance as well as the general public.

CELEBRATE
Bring Back the Mile to celebrate the storied distance and to recognize the people who made and make the Mile great and to promote Mile events and the next generation of U.S. Milers.

NATIONAL MOVEMENT
Bring Back the Mile to create a national movement for the Mile as America’s Distance,
to inspire Americans to run the Mile as part of their fitness program and to replace the 1600 meters at High School State Track & Field Meets across the country.

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